GSR’s Bruen speaks to The Guardian on New World Bank business ratings examining countries’ worker rights
Brett Bruen on the World Bank’s Business Ready exercise: it could give countries a "a common language" to decide where they’re going and how they'll get there.
Should ‘Woke’ Companies Be Worried? - Brett Bruen in PR Week
Brett Bruen on responding to attacks from politicians: Focus on fundamental American ideals.
VIDEO - Brett Bruen on the Russian Invasion of Ukraine
President of GSR Brett Bruen speaks on the Russian Invasion of Ukraine, calling President Zelensky's efforts a case study in effectively countering disinformation.
VIDEO - Zelensky's leadership is inspiring, he is a 'modern day Winston Churchill': Bruen
Brett Bruen on Zelensky’s leadership during Russian invasions, calling him a “modern day Winston Churchill”
Have You Simulated Issues and Crisis for 2022? Do it Now.
You thought the last few years were challenging for crisis communication? Sure, we had a global pandemic and massive political upheaval. Disinformation and truth distortions reached record levels. Don’t forget the unprecedented changes to our planet. But, you haven’t seen anything like what awaits us in 2022.
Now Is The Time For A Crisis Audit
Today’s Crises Require Countermeasures
VIDEO - Did the Colonial Pipeline ransom embolden our enemies?
Brett Bruen: The cost of paying the Colonial Pipeline ransom is in public perception and confidence in our infrastructure.
GSR’s Brett Bruen for Business Insider: America is going to need to spend massive amounts of money to rebuild its tarnished global reputation
Brett Bruen says America needs to put its money where its mouth is: invest in diplomacy to repair damaged global reputation.
VIDEO - Surviving and Thriving in Tumultuous Times
Brett Bruen speaks on using counter-crisis management to help governments, businesses, and high-profile personalities transform the paradigm of possible in moments of maximum pressure
VIDEO - From the Palace to the Presidency: Lessons on Promoting and Protecting Personal Brands
Expert panelists join Brett Bruen to discuss skills and strategies used to effectively promote and protect your personal brand in an era of uncertainty and upheaval.
Bruen for Fast Company: The attack on the Capitol has damaged democracy worldwide for a generation
Brett Bruen after Jan. 6: “The United States must rise and prioritize the robust promotion and protection of democracy in its hour of greatest need.”
VIDEO - Brett Bruen on identifying your company's vulnerabilities before a crisis occurs
Brett Bruen: Companies must identify and confront their vulnerabilities before a crisis occurs
GSR’s Brett Bruen in Fast Company: I was responsible for America’s global brand at the White House. The damage is irreversible.
With America's image tarnished, US companies must define themselves in the global landscape, according to GSR's Brett Bruen.
Bruen for Business Insider: A slew of former US ambassadors said disinformation is one of the world's biggest problems. It's time companies took the threat just as seriously.
In a GSR survey of 50 former US ambassadors, disinformation came in as one of the top global risks that companies will need to take a stand on.
Opinion: Companies Have A Duty To Defend Democracy
Brett Bruen: “It’s time for businesses to take on a larger role in the defense of democracy.”
VIDEO - China's Fake Social Media Accounts Could Be Devastating for U.S., Brett Bruen Says
Brett Bruen speaks on China's weaponization of social media: the well-articulated strategy could be devastating to the U.S.
Defending Against Disinformation
Information warfare is no longer a problem just for governments. Increasingly, companies find themselves targeted. Few have adequate defenses. As the threat expands, developing the capability to counter disinformation needs to be at the top of your to-do list.
When Crisis Calls, Answer the Phone
GSR’s Bruen for CNN: The Russians fooled us once, but we don’t have to let them fool us twice
According to GSR's Brett Bruen, America must invest in countermeasures to combat Russian information warfar